Digital Marketing Manager
Glasgow, Hybrid
Up to £45,000
Join the team in this newly created role at a dynamic group of businesses operating over numerous sectors. You will be joining a growing team that proudly holds the prestigious Eight Figure Club membership, recognizing their collective success in generating over $10 million in revenue through innovative marketing strategies.
As a key player in the Marketing team, you will dive into a fast-paced environment and be a key part of their growth working alongside the Marketing Director. You’ll contribute to the success of the award-winning business by driving various marketing strategies across diverse sectors. This role is perfect for someone who thrives in an entrepreneurial atmosphere and is passionate about making an impact. The marketing team is scaling, and the successful Content Manager will scale with it.
The Role:
Join the team as a Digital Marketing Manager, where you'll drive strategic content initiatives to enhance brand visibility and engagement. With proven experience, you'll excel in crafting captivating copy across diverse channels, optimizing content for SEO, and aligning campaigns with business objectives.
Your role involves devising comprehensive content strategies tailored to the entire customer journey, collaborating with cross-functional teams to lead and execute the content strategy.
Requirements:
- Devise and implement a comprehensive content strategy across multiple channels, including email, social media, video platforms, website, and ad copy.
- Craft compelling copy to elevate brand presence across diverse channels effectively.
- Implement advanced SEO strategies to enhance search visibility and rankings.
- Ensure alignment of content with overarching business objectives and track its impact meticulously.
- Utilize performance insights to refine and optimize content strategies for maximum effectiveness.
- Develop comprehensive, customer-centric content plans tailored to different stages of the customer journey.
- Oversee and manage a detailed annual content calendar, ensuring consistency and broad reach.
- Foster collaboration across teams to ensure cohesive execution of content strategies.
- Conduct thorough analysis of campaign performance, offering actionable insights for continuous improvement.
- Stay abreast of evolving content trends and technologies to drive innovative approaches in content marketing.
Requirements:
- Senior marketer with 4 years of experience, adept at crafting engaging copy across channels.
- Proficient in SEO best practices to enhance content visibility and drive organic results.
- Ability to align content strategies with business objectives and track performance against KPIs.
- Skilled in integrating performance marketing principles into content strategies for optimization.
- Proven track record in developing comprehensive content strategies for the entire customer journey.
- Experience managing annual content calendars and collaborating with cross-functional teams.
- Strong analytical skills for evaluating campaign effectiveness and providing actionable insights.
- Commitment to staying updated on content marketing trends and technologies for innovative approaches.
Benefits:
- Salary up to £45,000
- Bonus up to 22% based on personal and company performance
- Hybrid Working
- 24/7 GP Access and Medical Assistance
- Wellbeing Counselling Service
- Legal Helpline
- Money Helpline
- MyMindPal
- Discounts and Rewards Schemes
Diversity Commitment:
Our client values diversity at all levels within their organization. They are committed to creating an inclusive environment where everyone can thrive regardless of race, gender identity or expression sexual orientation religion national origin disability age or any other protected status.
How to apply: please apply below or get in touch directly with Brian Fraser; bfraser@weareninetwenty.com
Please note: All applicants must be based in commutable distance to Glasgow and have the permanent right to work, no sponsorship offered. A driver's license would also be advantageous due to location in the east of Glasgow.